Where Every Bull Reflects Excellence, Integrity, & Tradition.
It’s Always Sale Season
Legends of Fall Bull Sale
Friday, November 14, 2025
Arcadia Stockyard • Arcadia, FL
57th Annual SPRING Bull Sale
Saturday, April 25, 2026
At the Ranch • Lake Preston, SD
Real Results For Ranchers Like You
Bull Sales
Proven Bulls. Trusted Genetics.
Each spring and fall, we offer bulls built for real-world performance, selected for soundness, disposition, and long-term value. Backed by generations of data and integrity, our bulls deliver where it counts.
Herd Sires
Performance and Profitability driven.
Our sires are chosen for traits that stand the test of time: sound structure, performance, and dependable calving ease. These are the bulls shaping the future of our herd and yours.
Foundation Females
The Power Behind Our Program.
The powerful WCR maternal base is the factory. Cow families have been bred for generations to produce breed leading bulls for the commercial cattle industry and replacements that stay within our program. Opportunities to purchase WCR females are rare, but we do open the pasture gate from time to time to share our genetics with the world.
Bull Leasing Program
The Bulls You Need. None of the Risk.
Our lease program delivers high-quality Charolais bulls for your breeding season without the long-term commitment. We handle all details so you can focus on your herd.
Smokey Calf Alliance
Support Beyond the Sale
Our branded buyback program helps you market your calves with confidence. Bidding, promoting, or purchasing: WCR Sired Calves are well recognized in the industry. We stand behind our genetics because your success is part of our program too.